Hypothesis is excited to announce it will present and lead a panel discussion at this year's The Market Research Event *(TMRE) in October. Jeff Seltzer and Maria Vallis of Hypothesis will be leading a discussion about adopting a consumer-centric research approach, and will then moderate a panel consisting of client-side research professionals from client-partners including ABC, Fullscreen, The Wonderful Company, Grainger WW, and NBC Universal. We hope to see you there!

Since joining Hypothesis in 2013, Maia has demonstrated an uncommon combination of creativity, passion, intelligence, curiosity, and teamwork. In addition to being a trusted consultant to several of our largest clients, she also demonstrates a strong sense of leadership, and understands (in fact, embraces) that part of her responsibility is to help others shine.

Since joining Hypothesis in 2012, Dawn has been an integral part of the growth of the company, establishing best practices in work flow, contributing to team members’ development, and building strong client relationships including Hershey, Mattel, Dreamworks, and Netflix.

Hypothesis is excited to announce that Brianne Beach has joined Hypothesis as an Engagement Manager. Like all senior-level staff at Hypothesis, she is well-versed in both quantitative and qualitative methodologies and has an exceptional ability to link consumer insights to her client’s overall business goals.

Infobites, a project developed by the Hypothesis in-house design team, GridSpace, was chosen as a Merit winner in the most recent HOW Promotion & Marketing Design Awards. This highly selective and well-regarded competition sponsored by HOW magazine recognizes outstanding creative work produced by individuals and creative agencies from around the world.

Hypothesis is excited to announce its copresentation with longtime client ABC at the Media Insights & Engagement Conference this February. The conference unites the leading media researchers to share unbiased insights on what's really going on in TV consumption and what's next for the industry.

Isha has a strong background, with specific experience in large-scale global brand tracking, advertising efficacy and entertainment research. She holds a degree in Business Administration with an emphasis in Advertising and Promotion Strategy from USC.

Hypothesis is pleased to announce the official opening of our Seattle office! The office helps Hypothesis better serve existing and new regional clients. Seattle is a dynamic city that fits well with the culture and innovative spirit of Hypothesis and we're excited to be a part of it.

We excited to launch the official Hypothesis Instagram page at www.instagram.com/hypothesisgroup! Follow us for infobites from our design team, the GridSpace Collective, as well as announcements and happenings from the company.

The new Seattle office will help Hypothesis better serve existing clients, as well as new regional clients. Maria Stark, CEO and founder of Hypothesis, said, “Having a physical presence in Seattle allows us to better service one of our key foundational client partners. Seattle is a dynamic city that fits well with the culture and innovative spirit of Hypothesis.”

Last night at the 2015 ARF Re:Think conference in NYC the Ogilvy Award winners were announced.  The awards, for Excellence in Advertising research, are named for advertising legend David Ogilvy and honor the creative use of research in the advertising development process by research firms, advertising agencies and advertisers.

This year, Hypothesis celebrates its 15 year anniversary. Fifteen years ago, Hypothesis was founded with the intention of creating something different. Clients had specific business questions that required custom research with a strategic angle. They needed specific answers, and we sought out to deliver those answers in a beautiful, elegant way.

Hypothesis, the premier creative and consumer insights agency, is excited to congratulate client-partners Toyota and Saatchi & Saatchi LA on winning a 2015 Ogilvy Award for the national “Jan at the Front Desk” Toyota sales event campaign (“Automotive/Turnaround” category).

In this newly created role, Maria will provide thought leadership and work towards diversifying the existing client base. Jeff Seltzer, Managing Partner of Hypothesis, said: “We are lucky to have such a well-respected, top-notch researcher. She brings an open-mind, expertise, and a hands-on approach. Plus, she adds a great Australian accent to the mix.”