Table Talk, January: What’s your Omicron Persona?
In the early stages of the pandemic, we sought to classify the different ways people were reacting to the pandemic. In that research, we identified 6 unique mindsets. Now, with Omicron peaking in the United States, fatigue setting in, and a new political landscape, we once again wanted to know how the public was reacting. Our research uncovered 5 new outlooks on the current pandemic. Which one best describes you?